Activation
Ranla is the AI growth engineer. It reads signup and product events, finds the people who signed up and stalled, and drafts the work across six jobs: engineering, lifecycle email, paid advertising, search, AEO, and social. Campaigns hold out a slice of people and measure lift on activation, not opens.
Product events and conversion tracking as a pull request you review.
Campaigns and automations from signup, activation, and billing events.
Google Ads drafts and budget proposals. New campaigns start paused.
Adds the signup and activation events, and the activation goal, as a pull request you review.
Product events →Drafts the activation email for people who signed up and stalled, and measures it against a holdout.
Lifecycle email →Aims a Google Ads campaign at people who signed up but never activated. Created paused; you approve the spend.
Paid advertising →Drafts pages for the setup questions people search before they activate. You edit and publish them.
Search →Checks whether ChatGPT, Perplexity, and Google AI Overviews answer those setup questions with you, and drafts what is missing.
Search and AEO →Signed up but never invited a teammate. Hit the core feature once, then went quiet. Segments update from PostHog, Amplitude, or Mixpanel, or from events Ranla adds to your repo as a pull request.
An activation email on your template. A Google Ads campaign aimed at people who signed up and stalled, created paused. A page draft for the setup step people abandon, which you edit and publish. A Reddit reply where founders ask how to get past signup.
Run a campaign with a holdout first. Winners become always-on automations. Pick the mode: Draft, Propose, or Autopilot inside limits you set. Audiences over 5,000 always need approval.
Events · Conversions · Automations · Audiences · Analytics · Transactional · Paid advertising · Search & AEO · Social · MCP · Docs · All solutions · Pricing
Questions
Ranla is the AI growth engineer. It reads signup and product events, finds the people who signed up and stalled, and drafts the work across six jobs: engineering, lifecycle email, paid advertising, search, AEO, and social. Campaigns hold out a slice of people and measure lift on activation, not opens.
Segments from product behavior. Signed up but never invited a teammate. Hit the core feature once, then went quiet. Segments update from PostHog, Amplitude, or Mixpanel, or from events Ranla adds to your repo as a pull request.
Ranla does six jobs on one platform: engineering, lifecycle email, paid advertising, search, AEO, and social. Transactional email runs on the same sending stack. SMS uses your Twilio account; Google bills ad spend to you.